From an advert in Aris’s Birmingham Gazette, February 4th 1839. *Other hair restorers were doubtless available*
The Hair:- “In cases where total loss of hair takes place, it will be found to originate from various causes, but in particular from violent exercise, for thus the perspirable fluid is secreted in too great an abundance for the healthy condition of the Hair, which becomes gradually destroyed – a relaxation of the beautiful and delicate bulbous roots first occurs; then the acidity, which is natural to the perspirable fluid, injures the medullary or colouring particle of the Hair; a change of hue takes place, and after a short period baldness is invariably the result.” [From the 31st edition of a Treatise on the Hair by Alex. Rowland and given (gratuitously) with each bottle of Rowlands’ Macassar.
Agent:- M. Elmore, Perfumer, &c., 31 Bull Street, Birmingham.